Hong YEMajor：Tourism ManagementTitle：Associate ProfessorE-mail：yh1374@163.comCourses：
Instructor for undergraduate and master students, courses including Tourism Marketing,Tourism Management, Tourism Resources Development and Planning, Folk Customs, and Public Relations.
Education Background
2007-2010 Southwestern University of Finance and Economics Ph.D
1999-2002 Southwestern University of Finance and Economics Master
1982-1986 East China Normal University Bachelor
Research Area
Research Area:Tourism Management
Refereed Publications
Journal Article
[1] Urban Development Research :Initial Thoughts of Tourism Restoration Planning After the Wenchuan Earthquake in Sichuan ;2008.12
[2] Rural Economy:Motivation Mechanism of the Development of Rural Tourism: Take Chengdu as an Example;2007.10
[3] Economic Geography:The Influence of Regional Tourist Route-Joint Selection on Destination;2007.07
[4] Commercial Age:Proposals on Developing Arts Culture Tourism Resources of Chengdu;2006.09
[5] Travel Journal:China's Tourism Industry Regional Mode: Comparison and Empirical Analysis;2006.08
[6] Finance and Trade Economics:Comparison and Evaluation Of the Competitiveness Of Regional Tourism Between The East and West China [J];2006.05
Research Projects
[1]Dujiangyan Tourism Development Plan (1999-2020), Chengdu, The 10th and 11th "Five-Year"Tourism Development Plan
Academic Book Authored
[1]Tsinghua University Press:Tourism Marketing
[2]Higher Education Press:Tourism Marketing
